Our Mission
Here at Willow & Fli in Gunnedah NSW
Our MISSION is to INSPIRE women to wear what they LOVE & feel authentically themselves.
Why You'll Love Willow & Fli:
✅ Sizes 8–22
✅ Curated for real women – bold colours, flattering shapes
✅ Flat $10 shipping, easy returns
✅ Family-run boutique with heart 💛
On the Blog
🌼 November – A Month of Gratitude
November is all about gratitude for friends, family, fashion, and the community that makes Willow & Fli what it is.
🍋 Sweet Simplicity - Lemon & Blueberry Ricotta Cake 🍋
A soft, light cake that’s just right for Melbourne Cup luncheons, afternoon tea with friends, or a simple moment of gratitude with coffee in hand.
2025 Annual Gunnedah MS Inc. Fashion Parade GALLERY with the Willow & Fli Girls
What a fabulous afternoon we had at the Gunnedah MS Inc. Fashion Parade! Bright colours, breezy fabrics, and bold prints lit up the runway and the smiles were just as dazzling. Add in a delicious afternoon tea and plenty of laughter, and you’ve got the perfect recipe for a feel-good day in true Gunnedah style!
Amazing shop with hidden gems and fabulous staff
Wonderful shop and lovely staff, each time I have visited I always have found something perfect. My recent purchases of pale pink jeans and top have been admired whenever I wear them & when asked I love recommending your shop. Thank you for your excellent customer service, too, Tana!
I highly recommend this stylish boutique servicing Gunnedah and district to anyone looking for quality clothing, shoes and accessories. And the personal and friendly service is second to none...thank you Tana.
When visiting Gunnedah visit Willow and Fli. The girls exceed excellent customer service and I assure you when leaving the store you will walk out smiling. A beautiful shop ♥️
